ABOUT US

The Abaya in the gulf region is a far cry from the classic black cloak in the past. The Abaya has evolved in recent years and MOA has proudly reinvented a modern approach towards the Abaya fashion and has redefined a traditional luxury attire for the 21st century.

Founded by Afra Shabeeb in the year 2018 in Dubai, UAE, MOA has been synonymous with trust, quality, and excellence. Having enjoyed the patronage of thousands of customers, MOA as a brand has been consistently delivering high quality Abaya and Sheila to its customers since the past three decades and has enjoyed a phenomenal success which is attributed to its unique and exclusive designs. Further reinforcing its position as a pioneer in the haute couture industry, MOA products represent the pinnacle of craftsmanship and are unsurpassed for its quality and attention to detail. The Abaya luxury line extends to the informal wardrobe with the perfect blend of practicality and elegance that characterizes made-to-measure garments.